What Causes Wet Dog Smell And Can The Right Cologne Stop It?

What Causes Wet Dog Smell And Can The Right Cologne Stop It?

As the days get longer, you have more chances than ever to take your dog out and about, but one of the frustrations for pet owners comes when they notice their home becomes filled with a distinctive ammonia-like aroma.

Most of us know the smell of wet dog when we breathe it in, and when a dog has a particularly pungent aroma, it can be offputting.

Carefully formulated dog colognes can help not only mask wet dog smell but get rid of it entirely, but to understand how they work and which one is best for your dog, it is important to know what causes wet dog smell in the first place.

What causes wet dog smell?

Much like how human sweat gets smelly, wet dog smell comes from the reaction of the bacteria, yeast and natural oils which reside on your dog’s skin and fur to moisture.

These bacteria produce volatile organic compounds, which react with water and are released into the nearby air as this water evaporates. The result is a dank, musty odour that remains even after your dog has dried off completely and their coat is thoroughly brushed.

Are some dogs smellier than others?

Different breeds are more prone to wet dog smell than others, with Shar-Pei puppies, bulldogs and pugs prone to trapped moisture because of their loose skin folds.

Similarly, Basset hounds have oily skin, while other breeds - such as boxers - often drool, all of which contribute to extra moisture and extra-strong scents.

This all means that the right approach to stopping wet dog smell will vary depending on your breed, if they have any extra conditions and how often you groom them.

A properly-chosen perfume will help to neutralise the smell and replace it with something more appealing, whilst regular grooming, drying your dog thoroughly after bathing and investing in mats and washable sofa covers can all stop the smell spreading.

Back to blog

Coat Fragrance and Dog Cologne FAQs

What’s the best scent for my dog?

The best scent depends on your dog’s coat type, lifestyle, and your personal preference. Lighter, fresh scents suit short coats, while warmer, more layered fragrances tend to last longer on curly or dense coats.

How long does the scent last?

Most dog grooming colognes last between 24–72 hours, depending on coat type, activity level, and how the fragrance is applied. Curly coats tend to hold scent longer, while active dogs may need more frequent refreshing.

Can I use this every day?

Yes, provided the cologne is formulated specifically for dogs and applied lightly. Overuse can overwhelm the scent and coat, so it’s best to use a small amount and build gradually if needed.

How do I apply it properly?

Use a light mist and keep the application controlled. Spray from a short distance onto the body (avoiding the face), or apply to a brush and work it through the coat for a more even finish. Less is always more. Remember, you can build scent, but you can’t remove it once applied.

Can I use this on bedding?

Yes, lightly misting bedding or resting areas can help maintain a consistent, fresh scent between grooms. It’s a simple way to extend the fragrance experience at home. Just avoid over-application and ensure the product is suitable for regular use.

Should I use this instead of a deodoriser?

No, cologne and deodoriser serve different purposes. A deodoriser neutralises unwanted odours, while a cologne adds fragrance. If your dog still smells after washing, it’s best to address the cause first, then apply cologne as a finishing touch.

1 of 3